3 Steps in Finding the “Right” DJ for Your Event
There are thousands of DJs in the market. How do you know which one to book for your event? Where do you even start? From my experience, most people either go on the internet or chat with friends/family to see who they’ve liked in the past. Word of mouth is usually how I get most of my business, and there’s no greater compliment than that!
But seriously, where do you start?
First, you must look at what KIND of event you are hosting. Are you looking for someone to DJ your wedding, your birthday party or a club? Not every DJ specializes in EVERY event. I specialize in weddings and formal events. I don’t pretend to know how to DJ a raging club. I love that kind of music, but in that setting, I’d rather be entertained. Same as many club DJs don’t know how to properly facilitate a wedding. They are two totally different animals. Not to say that the two worlds can’t ever collide, but usually they don’t. In the words of Bob McClain, “If you try to be everything to everyone, you’ll be nothing to no one.” These words have resonated with me for years.
Also, there must be a certain comfort level present. I’ve been on a few appointments with potential clients where I, nor the client, were comfortable. That’s okay! You are not going to “vibe” with everyone you meet in your life. They were looking for something different in a DJ, and I just wasn’t it. On my end, it’s a blessing in disguise because I know, deep down, that nothing I would do would please them. In this case, it’s best to just cordially walk away and wish them luck. No harm, no foul. As a consumer, you should never EVER feel pressured to book someone when you don’t feel comfortable. If you feel pressured, you should look elsewhere.
I take a very organic approach to the booking process. I always tell my potential clients that I want them to pick someone who they feel would give them the best experience for their event. I, too, want to have the clients who trust in me. It needs to be a symbiotic relationship to work.
When choosing a DJ, you must do your homework. Is this person insured? Do they carry back-up equipment in the case of an emergency? Do they drink too much at events? Do they get too rowdy? Do they play edited music (if necessary)? Are they reliable? All these negative “DJ stereotypes” happened for a reason. Unfortunately, a few “bad” DJs have given the community of professional DJs a bad reputation. We’re not all rebels without a cause, but it’s a stigma that we constantly fight.
To break it down, here are the three main points to consider before booking a DJ:
1. What kind of event are you hosting?
2. Do you feel comfortable hiring this DJ, and do you feel they will do the best for you?
3. Do your homework! Find out what this DJ is all about.
If you answer all these questions honestly, your choice will be clear.
Read on, music lovers!
DJ Amy Sas xoxo
Happy New Year! 2019
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